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S&L Hospitality
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Leadership team

S&L Hospitality provides a collaborative approach to hospitality management. Our leadership team is made up of business professionals in the areas of operations, sales, marketing, purchasing, development, human resources and finance. Our team works closely with property managers and owners to achieve measurable results and successful outcomes.

Image of Eric Lund of S&L Hospitality

Eric Lund - Owner

Dan Egan - Vice President of Finance

Dan Egan - Vice President of Finance

Mr. Lund is the founder of S&L Hospitality and is responsible for all aspects of the company’s operations and new business development. His extensive hospitality career includes property level management positions, regional franchise management roles, hotel owner, hotel management company owner, and developer and founding member of Great 

Mr. Lund is the founder of S&L Hospitality and is responsible for all aspects of the company’s operations and new business development. His extensive hospitality career includes property level management positions, regional franchise management roles, hotel owner, hotel management company owner, and developer and founding member of Great Wolf Resorts. After participating in a successful IPO for Great Wolf Resorts, Mr. Lund left the company to start S&L Hospitality. His enthusiasm for hospitality is seen in all he does.

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Dan Egan - Vice President of Finance

Dan Egan - Vice President of Finance

Dan Egan - Vice President of Finance

Mr. Egan leads the finance and accounting operations at both the corporate and property levels. He is responsible for overall budgeting and strategic planning as well as insuring compliance with accounting industry standards and best practices. His previous hospitality experience with several hotel brands enhances the depth of service pro

Mr. Egan leads the finance and accounting operations at both the corporate and property levels. He is responsible for overall budgeting and strategic planning as well as insuring compliance with accounting industry standards and best practices. His previous hospitality experience with several hotel brands enhances the depth of service provided to our properties. Mr. Egan has his CPA license and is an active member in the WICPA.

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Brenda Engelman - Director of Sales

Dan Egan - Vice President of Finance

Brenda Engelman - Director of Sales

Ms. Engelman leads the strategic sales efforts for the S&L Hospitality portfolio of properties. She plays an integrated role with hotel sales personnel to create new opportunities and marketing initiatives to attract new business. She has extensive experience with market analysis, brand standards, media campaigns....Ms. Engelman has spent

Ms. Engelman leads the strategic sales efforts for the S&L Hospitality portfolio of properties. She plays an integrated role with hotel sales personnel to create new opportunities and marketing initiatives to attract new business. She has extensive experience with market analysis, brand standards, media campaigns....Ms. Engelman has spent the majority of her hospitality career with S&L Hospitality and its predecessors, including Great Wolf Resorts.

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Rachel Graf - Office Manager

Aaron LaVoy - Director of Marketing and Creative Design

Aaron LaVoy - Director of Marketing and Creative Design

Ms. Graf is responsible for corporate office administrative management as well as providing accounts payable support for our properties. Her administration expertise and special attention to customer service is often utilized at the property level to assist with training and process development.

Image of Aaron LaVoy of S&L Hospitality

Aaron LaVoy - Director of Marketing and Creative Design

Aaron LaVoy - Director of Marketing and Creative Design

Aaron LaVoy - Director of Marketing and Creative Design

Mr. LaVoy leads development of overall marketing strategies for our portfolio of properties, tailoring the approach for each individual franchise and independent hotel. With his strong knowledge of brand services he is able to effectively leverage resources available to each property. Mr. LaVoy is also responsible for the creative design 

Mr. LaVoy leads development of overall marketing strategies for our portfolio of properties, tailoring the approach for each individual franchise and independent hotel. With his strong knowledge of brand services he is able to effectively leverage resources available to each property. Mr. LaVoy is also responsible for the creative design and production of collateral for corporate and individual properties. His extensive hospitality experience includes S&L Hospitality and it’s predecessor Great Wolf Resorts. 

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Jared Lehner - Accounts Payable Specialist

Aaron LaVoy - Director of Marketing and Creative Design

Jared Lehner - Accounts Payable Specialist

Mr. Lehner is responsible for the handling of accounts payable for all the properties.  He has three years hotel experience working as the accounts payable manager for The Madison Concourse Hotel.  His hotel experience and accounts payable expertise streamlines the accounts payable process provided to our properties.  Mr. Lehner also has 

Mr. Lehner is responsible for the handling of accounts payable for all the properties.  He has three years hotel experience working as the accounts payable manager for The Madison Concourse Hotel.  His hotel experience and accounts payable expertise streamlines the accounts payable process provided to our properties.  Mr. Lehner also has a bachelor’s degree in accounting from Upper Iowa University.

Image of David Lund of S&L Hospitality

David Lund - Director of Development

David Lund - Director of Development

David Lund - Director of Development

Mr. Lund provides support to development, IT, and property improvement projects through general project management practices as well as strong relationships with general contractors, vendors, and construction trades. His previous experience in various areas with S&L Hospitality including finance, operations and IT enhance his ability to see new projects to completion.

Image of Yael Lund of S&L Hospitality

Yael Lund - Owner

David Lund - Director of Development

David Lund - Director of Development

Ms. Lund has extensive hospitality and industry experience specializing in project management, Human Resources, and administration. She is responsible for supporting new business and development projects. In addition, she oversees retail operations through developing vendor relationships, purchasing, merchandising and inventory management.

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Erin Rozek - Human Resources Manager

David Lund - Director of Development

Erin Rozek - Human Resources Manager

Ms. Rozek oversees Human Resources for all properties within our portfolio.  She has six years of experience in the human resource field focusing on the service industry. She brings a diverse skill set to the team as she has managed a full-cycle HR process and previously specialized in direct recruitment. Her HR expertise brings extensive knowledge to help support each individual property.

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Adam Slonim - IT/Security Manager

Richard Tiedt - Director of Hotel Operations

Richard Tiedt - Director of Hotel Operations

Mr. Slonim provides Information Technology and Internet services to properties, with focus on improving the guest experience, maximizing staff productivity and compliance with industry security standards. His extensive IT and customer service experience make him highly effective at working directly with guests and employees, as well as wh

Mr. Slonim provides Information Technology and Internet services to properties, with focus on improving the guest experience, maximizing staff productivity and compliance with industry security standards. His extensive IT and customer service experience make him highly effective at working directly with guests and employees, as well as when working on systems behind the scenes, and coordinating with contractors and vendors on construction projects.

Image of Richard Tiedt of S&L Hospitality

Richard Tiedt - Director of Hotel Operations

Richard Tiedt - Director of Hotel Operations

Richard Tiedt - Director of Hotel Operations

Mr. Tiedt oversees the successful operations and overall profitability of our portfolio of properties. He works closely with property management to monitor budget vs actuals and to implement strategies for maximum profitability. His extensive hospitality and waterpark resort experience, including as General Manager, along with his in-dept

Mr. Tiedt oversees the successful operations and overall profitability of our portfolio of properties. He works closely with property management to monitor budget vs actuals and to implement strategies for maximum profitability. His extensive hospitality and waterpark resort experience, including as General Manager, along with his in-depth knowledge of franchise brands including Marriott, IHG, Choice, and Best Western allow him to effectively meet the needs of each individual property.

Image of Steena Cirves of S&L Hospitality

Steena Cirves - Social Media Consultant

Richard Tiedt - Director of Hotel Operations

Steena Cirves - Social Media Consultant

Ms. Cirves is responsible for implementing social media strategies for our franchise hotels and developing unique strategies for independent properties. Her strong knowledge of social/digital media, and copy writing enhance all she does, including developing digital recruiting tools for our portfolio of properties. Ms. Cirves also provides photography services and is a certified drone operator.

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